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Madrid Fashion Film Festival (MadridFFF) is the first annual fashion film festival held in Madrid, Spain, which showcases fashion films of all kinds, including documentary films related to the world of fashion. The festival is held at Palacio de Comunicaciones Cibeles.〔(Todo sobre Madrid Fashion Film Festival 2014 ) Vogue (Spanish)〕 MadridFFF was created in order to show and exhibit this new cinematographic genre to general audiences as well as create an institutional background to the increasing number of fashion films made every year by fashion magazines and fashion production houses.〔(Vuelve el Madrid Fashion Film Festival ) Vanity Fair (Spanish)〕 == History == Madrid Fashion Film Festival was founded in 2013. It has its origins in the new video trends developed over the last decade by the fashion industry. When classic magazines went online, several video material was developed in order to take fashion beyond the still pictures: making of, video editorials or video shootings were made.〔(Madrid Fashion Film Feling ) Daily Metal (Spanish)〕 Film and moving image turned out to be the ideal medium for fashion in the digital age, this new brand of fashion films makes an effort to connect fashion with film and art. The process has been refined by fashion sites and production houses like Showstudio, Nowness and The Creators Projects.〔(The dA-Zed guide to fashion film ) Dazed〕 The festival exhibits these fashion films: short films located somewhere between video art and fashion commercial. The event also offers conferences and practical activities in which professionals from multidisciplinary areas share their knowledge and concerns.〔(MadridFFF 2014 Guide ) Sicky Magazine〕 All activities are open to the general public. Another purpose of MadridFFF is to explore the concept and definition of fashion films, help to define its nature and its unique features as a proper film genre. The way fashion found its way to the Internet and how new technologies influenced the industry during digital era. Although fashion films were designed to be broadcast on the Internet, MadridFFF put them in a theatre, connecting this new-media with motion pictures. Madrid had the demand and necessary background to hold a fashion film festival. The first edition took place in Cineteca Matadero Madrid from October 28 to November 3, 2013. For second edition, Madrid City Council declared MadridFFF to be a cultural interest activity, so several bigger spaces were deemed as festival headquarters. Finally, the designated space was Palacio Cibeles.〔(Madrid Fashion Film Festival quiere repetir su éxito ) GQ (Spanish)〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Madrid Fashion Film Festival」の詳細全文を読む スポンサード リンク
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